Posted on twelfth April 2024 by Harry

Sam Blond is the previous CRO at Brex, the place he led the corporate from close to $0-$400M in ARR and a $12.5B valuation. Earlier than Brex, Sam was VP of Gross sales at Zenefits, the place he led the corporate from $0-$70M ARR in 2 years and a $4.5B valuation. Sam joined Founders Fund as a Associate in 2022 and just lately left to focus extra on working.

In At the moment’s Episode with Sam Blond We Talk about:

1. Classes From Scaling Brex to $400M ARR & Zenefits to $70M ARR:

• What are the secrets and techniques that only a few individuals know, that led to the success of Brex and Zenefits?
• What was the one worst gross sales funding Brex made? What was the very best?
• What are Sam’s largest tricks to individuals selecting the rocketship they are going to be part of?

2. Who, What and When to Rent:

• When is the best time to rent your first gross sales rep?
• Ought to the founder be the one to create the gross sales playbook?
• What’s the proper profile for the primary gross sales rent?
• Does it matter if the brand new rent has area expertise?
• Why does Sam all the time advocate to rent by way of community and never recruiters?

3. The way to Rent the Greatest Gross sales Reps:

• What are the questions Sam all the time asks in interviews with gross sales hires?
• Does Sam do case research with candidates? What’s he in search of?
• What are the largest inexperienced and purple flags a candidate can present in an interview course of?
• What are the largest errors founders make when hiring gross sales groups?

4. The way to Have the Greatest Performing Gross sales Group:

• What are the 3 ways to measure the success of a rep within the first 30-60 days?
• Why does Sam imagine most startups are doing outbound unsuitable? What ought to they alter?
• Why does Sam imagine demand gen is the bottleneck for all firms?
• What may be executed to unravel the demand gen problem?
• How does outbound change in a world of AI?